Social Media, Marketing & PR Coordinator

Overview

A Retail Solutions firm, is seeking a part-time social media & PR professional
who can commit daily/weekly to servicing our clients in the travel, hospitality,
food & beverage, and lifestyle industries. As a member of our team, you will be
tasked with assisting our clients in multiple facets that fall within our 4 core
services, including social media, PR, copywriting, and marketing.
Responsibilities
• Social media strategy, including curating and creating original content,
creating content calendars, managing social media ads, and designing
graphics in Canva
• Social media management including posting, engage with followers and
comments, responding to reviews, direct messages, etc.
• Monitoring and managing our scheduling social platform, Later
• Propose and assist in organizing fresh social media initiatives
• Design graphics for e-newsletter distributions, along with distributing enewsletters
via platforms such as Mailchimp, Square and Popover
• Develop and maintain connections with relevant influencers and users
• Assist in developing and maintaining our client PR & Social Media plans
• Help maintain our current list of targeted media that would include, but
would not be limited to consumer, trade, local and regional publications,
business, leisure travel media, social Influencers, bloggers and more
• Assist in proactive pitching for ongoing media coverage
• Draft and distribute media materials, including press releases, media
advisories, pitches, statements, etc.
• Brainstorm ideas for experiences, packages and initiatives that would
generate media coverage for clients
• Vet and secure influencer and media stay requests
• Develop Action Plans for client meetings and calls
• Maintain Monthly Reports for clients
• Participate in client meetings/calls, as well as our weekly team standing
call on Monday mornings at 10:30 am